How to Create a Video Marketing Strategy
Years ago, when my company was just starting out, I needed portfolio material. I was more than happy to barter my video production services for a friend in exchange for private yoga instruction. My company created four beautiful videos for her. She posted them on Facebook once and (eventually) on her website. And then they sat. As stagnant as I had been before she got my body moving into a vinyasa flow. We made the […]
6 Ways to Strengthen Your Video Marketing Strategy
November 12, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. Video marketing is the leading form of marketing today, and it’s like if you’re not making videos, you’d be left in the dust. Brands are catching up and are now using videos as their main form of marketing. Reports show that marketers who use video grow revenues 49% faster than non-video users. The heavy demand for video only makes sense because […]